One of the most consistent things that I hear from small business owners is that they don’t feel like their business is “big enough” to do PR, that they need to wait until...

We're getting into the festive spirit over at The PR Set HQ.  I work with the most incredible small business owners, and seeing as 100% of my insta audience said they wanted to shop small this...

So, you're here because you're keen to get started with some DIY PR for your business. Here are three tips to think about to get you going:

Think ahead 

What time of year is it? What issue are...

I've worked PR-side for over 15 years, but it wasn't until I popped over the fence into the editor's chair, that I really got the insight into how wrong lots of people get PR (including PRs...

My favourite PR campaigns that I’ve worked on.

I’ve been around the PR block, that’s for sure. And I’ve also made a very deliberate decision throughout my career in...

I’ve said it before and I’ll say it again. PR is not just media relations.  Yes, getting coverage in the press and online is a big part of PR but there are lots of ways you can do...

Quickfire round.  Here’s 5 things that PR can do for your business:

1. Help you to reach new audiences (ready to step out of that social media comfort zone?)
2. Position you as an expert...

Hello,

Welcome to The PR Set. Ahhh I've done it. I've started my own business.

If you're not my Mum and Dad then welcome (and yay, someone else is reading!).  If you are my Mum and Dad, then...